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You might as well have the talent of the Magi when it comes to gifting. However, when it comes to corporate gifts you need to consider various factors before you dispatch the parcel. Not only the gift should be personalized and exquisite but also it must reflect your business in it. Finding one that suits your budget can be quite a hassle. Well, fret not. We’ve got the perfect checklist for you.

Pointers for choosing the perfect corporate gift:

1) Know your client

What you’d prefer as a gift might not be what the other person had in mind. So, when planning on gifting, bring in the people who know the client well, get to know their taste and then make a small list of all possible gifts and then make a collective decision.

2) Opt for gifts with a message

Not only do they look very nice but also they show that you’ve put a decent amount of thought into buying the gift in particular. If you are looking forward to more business prospects in the future then definitely be ready for a small dent in your pocket.

3) Your company’s gifting guidelines

The HR might as well allocate you a budget to shop the gifts in. This means that you need to stick to it to avoid uncanny situations. Every company has a specific gifting policy that must be adhered to.

4) Make an impression

You’d surely want to brand the gift you are about to gift but that doesn’t mean it needs to look branded upfront. For clever gift branding ideas, you can connect with Concept Plus and get things done. Needless to say, branding is all about creating the right impression at the right time and place, it is essential that you keep this in mind.

5) Gifting customers

Businesses and companies also gift their loyal and high-end customers during celebratory occasions. Well, you need to get this done holistically and in a very subtle manner. Gifting them an everyday item of use that constantly reminds them of your presence is one of the best tricks you can opt for. Subtlety will get you through on this one.

Gifting is an art but when well-thought and planned for can open up new business opportunities for you. Make sure you create quite the memorable gifting experience with your choice of promotional items.

Matilda Esme

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